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LFDY | Summer Campaign

LFDY | Summer Campaign

LFDY | Summer Campaign

Category

Production

Client

Live Fast Die Young

Year

2025

KOA Scope

Film & Photo production Post-production

Captured on location in Mexico, the Summer 2025 campaign embodies the raw energy and restless spirit of Live Fast Die Young. Across diverse landscapes, we translated the label’s signature aesthetic into a cohesive visual journey, delivering a high-impact suite of film and photo assets designed for the brand’s digital channels.

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Two models posing for LFDY. One is sitting in the side of a yellow truck, the other one is leaning against a pole, facing the back. Both are looking into different directions
A model standing in an agave field, wearing a western inspired outfit, looking to the side
A graphic t-shirt hanging over a yellow wall with palm trees in the background
Back of a model wearing a white t-shirt with "with s or against u" written on it in a red hand-style font
Model standing in front of the tequila factory "Tres Mujeres" and a big pile of agave hearts
Half shot of a model sitting on a shrine with figures in the background, looking to the side
Man in camouflage shorts and dark t-shirt stands by ATV.
Tattooed shirtless man covers face with hand.
Group of three models standing in front of a warehouse. One of them is sitting on a van, the middle one can be seen from the back and the right one from the side

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